AI Mode is an AI search agency in Kuala Lumpur, Malaysia. We work on generative engine optimisation, answer engine optimisation and technical SEO for Malaysian businesses that want to be cited in Google AI Overviews, ChatGPT, Perplexity and Gemini. We publish the State of AI Search in Malaysia, a primary-data study of which domains AI answers actually cite here.
What actually changed in Malaysian search
Ranking used to be the job. Now ranking is the entry ticket and getting cited is the job.
We measured this rather than borrowing numbers from a US study. In July 2026 we ran eight commercial searches through live Malaysia-localised Google results and logged which ones returned an AI Overview and which domains it cited. Two findings shaped how we work.
AI Overviews here are displacing the blue links, not the Map Pack. Every local-service query we tested returned a Map Pack and no AI Overview. The one query that drew an AI Overview was the explain-and-compare kind. So if you sell a considered purchase, AI search is already reshaping your results page. If you are a local service business, you have runway.
Ranking first does not guarantee being quoted. In the AI Overview we captured, half the cited sources sat outside the classic organic top three. One was at position nine. One did not rank in classic organic at all. We call that the Citation Gap, and it is the whole opening: a page at position six with one clean, liftable answer can get quoted above the page at position one that buried the same answer under three paragraphs of preamble.
What We Do
E-commerce SEO
For online retailers, we turn browsers into buyers. We optimize e-commerce sites (whether on Shopify, WooCommerce or custom platforms) for higher visibility and sales. This includes improving product page content, image alt texts, and schema (so your products can show rich results like ratings or prices). We fix any issues that hinder indexing (like duplicate content or poor navigation) and implement internal linking that guides shoppers to conversion. Our strategies also cover Marketplace SEO tactics for platforms like Shopee or Lazada, helping you gain an edge where many Malaysians shop.
Local SEO
Winning in Malaysia means getting local right. We optimize your presence for Google Malaysia and local searches so customers around the corner can find you. Our local SEO services include Google Business Profile optimization, local keyword targeting (including Bahasa Malaysia terms), and managing online reviews. With voice searches being 3X more likely to be local queries, we also ensure you rank for questions like “best nasi lemak in KL” or “near me” searches. From ensuring NAP (Name/Address/Phone) consistency to building local backlinks, we help you dominate your neighborhood and beyond.
Entity and citation building
Content is king, and we make it reign. Our team conducts in-depth keyword research (both traditional and conversational keywords) to guide your content creation. We’ll help you craft authoritative blog posts, service pages, and FAQ sections that answer your audience’s questions and establish your expertise. Every page is optimized with proper titles, headings, and meta tags, all while maintaining a natural, engaging tone. We also optimize content for E-E-A-T principles (Experience, Expertise, Authority, Trust) to build credibility with Google and users.
Technical SEO
We ensure your website is technically flawless and Google-friendly. From site architecture and Core Web Vitals optimization to fixing crawl errors and improving page speed, we handle the behind-the-scenes elements that boost your rankings. A technically sound site not only ranks higher but also provides a better user experience. (Example: We implement structured data and schema so search engines and AI can easily parse your site.)
Generative Engine Optimization (GEO)
As generative AI transforms search, we help you stay visible in AI-generated answers. GEO focuses on content strategies for platforms like Google’s new Search Generative Experience (SGE), ChatGPT, Bing AI and other AI search tools. Our team adapts your content for conversational, long-tail queries (e.g. “Which insurance is best for SMEs in Malaysia?”). By providing clear, factual, and well-structured answers, we increase the likelihood that AI platforms cite your website. Studies indicate AI-generated results could influence up to 30% of web traffic by 2025, with our GEO tactics, you won’t miss out on that traffic.
AI SEO, GEO, AEO: what the terms actually mean
| Term | What it means | What you optimise | Where it shows up |
|---|---|---|---|
| AI SEO | The umbrella practice of being visible across AI-powered search | Everything below, plus classic rankings | Google AI Overviews, ChatGPT, Perplexity, Gemini, Copilot |
| GEO (Generative Engine Optimisation) | Getting generative engines to ground their answers on your pages | Passage-level structure, entity signals, original data | ChatGPT, Perplexity, Gemini answers |
| AEO (Answer Engine Optimisation) | Getting picked as the direct answer to a specific question | FAQ blocks, definitions, tables, schema | AI Overviews, featured snippets, People Also Ask, voice |
| LLMO | Making a page machine-readable for language models | Headings, consistent terminology, entity relationships in schema | Any LLM with retrieval |
| Classic SEO | Ranking in the ten blue links | Crawl, content, links, intent match | Google and Bing organic |
Why work with us
We measured the Malaysian market ourselves. Every other AI search claim you will read here is extrapolated from US or UK data on English-only queries, in markets that do not search the way Malaysians do. Ours comes from live Malaysian SERPs.
We work in both languages. Our own matched-pair test showed English and Bahasa Melayu return different results for the same intent. We publish in both, because we cannot sell a finding we do not act on.
We tell you what we did not measure. The study says eight queries is eight queries and refuses to quote a percentage off it. You will get the same treatment in reporting. If a number is directional we will say so.
Find out whether AI answers mention you
We will run 20 of your commercial queries through the same method as the study and send back three things: how often an AI Overview appears for your money searches, whether you are cited, and the exact competitor pages the AI quotes instead of you. No pitch attached. If the answer is that you are fine, we will tell you that.
Trusted by Malaysia’s Top Brands
We’ve partnered with forward-thinking businesses to boost their search presence. A few of the brands that trust our expertise include The Meat Club, Allianz and Sunway XFarms. From automotive tech and beauty retail to insurance and agritech, our strategies adapt to each sector and consistently deliver. (Nothing speaks louder than real success stories, and we’re happy to share case studies upon request.)
How to Get Cited by Claude: 6 Steps
August 28, 2026
How to Get Cited by Perplexity in Malaysia: 7 Steps
August 24, 2026
Google AI Mode: How It Chooses Which Sites to Cite
August 19, 2026
GEO vs AEO vs SEO vs LLMO: The Actual Difference (2026)
August 19, 2026
FAQ's
AI SEO is the practice of making a brand visible across AI-powered search: Google AI Overviews, ChatGPT, Perplexity, Gemini and Copilot. It combines classic SEO with structural work that makes pages easy for a model to retrieve and quote, plus entity work that makes the brand recognisable across independent sources.
GEO (Generative Engine Optimisation) is about getting generative engines to ground their answers on your content, which depends on passage-level structure and entity authority. AEO (Answer Engine Optimization) is about being selected as the direct answer to a specific question, which depends on clean FAQ blocks, definitions, tables and schema. Most work touches both.
Sometimes, and less evenly than the imported statistics suggest. In our July 2026 pilot of eight commercial queries, one returned an AI Overview. Every local-service query returned a Google Map Pack instead. Finance intent alone did not guarantee one either. Check where your own money queries fall before assuming you are exposed.
Not reliably. In the AI Overview our pilot captured, half the cited sources ranked outside the classic organic top three for the same query, including one at position nine and a YouTube video that did not rank in classic organic at all. Retrieval favours passages that answer the question cleanly, which is a different thing from ranking well overall.
Yes, in the matched pair we tested. “Personal loan malaysia” returned an AI Overview on the same day its exact Bahasa Melayu equivalent returned a Map Pack and no AI Overview. We call this the BM Blind Spot. One pair is a demonstration rather than a rate, but it points to a lane with much less competition for the citation.
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Pricing starts at RM2,000 up to RM8,000 for most campaigns we have run in Malaysia.
Ready to find out if AI answers name you?
If ranking was the whole job in 2020, getting cited is the job in 2026. Send us your three most valuable searches and we will tell you what the AI says today.
Get in Touch
AI Mode is an AI search agency in Kuala Lumpur. It works on generative engine optimisation, answer engine optimisation and technical SEO for Malaysian businesses that want to be cited in Google AI Overviews, ChatGPT, Perplexity and Gemini. The agency runs the State of AI Search in Malaysia study, which measures which domains AI Overviews actually cite on Malaysian commercial queries in both English and Bahasa Melayu.
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