AI Mode is an AI search agency in Kuala Lumpur, Malaysia. We work on generative engine optimisation, answer engine optimisation and technical SEO for Malaysian businesses that want to be cited in Google AI Overviews, ChatGPT, Perplexity and Gemini. We publish the State of AI Search in Malaysia, a primary-data study of which domains AI answers actually cite here.

What actually changed in Malaysian search

Ranking used to be the job. Now ranking is the entry ticket and getting cited is the job.

We measured this rather than borrowing numbers from a US study. In July 2026 we ran eight commercial searches through live Malaysia-localised Google results and logged which ones returned an AI Overview and which domains it cited. Two findings shaped how we work.

AI Overviews here are displacing the blue links, not the Map Pack. Every local-service query we tested returned a Map Pack and no AI Overview. The one query that drew an AI Overview was the explain-and-compare kind. So if you sell a considered purchase, AI search is already reshaping your results page. If you are a local service business, you have runway.

Ranking first does not guarantee being quoted. In the AI Overview we captured, half the cited sources sat outside the classic organic top three. One was at position nine. One did not rank in classic organic at all. We call that the Citation Gap, and it is the whole opening: a page at position six with one clean, liftable answer can get quoted above the page at position one that buried the same answer under three paragraphs of preamble.

What We Do

AI SEO, GEO, AEO: what the terms actually mean

Term What it means What you optimise Where it shows up
AI SEO The umbrella practice of being visible across AI-powered search Everything below, plus classic rankings Google AI Overviews, ChatGPT, Perplexity, Gemini, Copilot
GEO (Generative Engine Optimisation) Getting generative engines to ground their answers on your pages Passage-level structure, entity signals, original data ChatGPT, Perplexity, Gemini answers
AEO (Answer Engine Optimisation) Getting picked as the direct answer to a specific question FAQ blocks, definitions, tables, schema AI Overviews, featured snippets, People Also Ask, voice
LLMO Making a page machine-readable for language models Headings, consistent terminology, entity relationships in schema Any LLM with retrieval
Classic SEO Ranking in the ten blue links Crawl, content, links, intent match Google and Bing organic

Why work with us

We measured the Malaysian market ourselves. Every other AI search claim you will read here is extrapolated from US or UK data on English-only queries, in markets that do not search the way Malaysians do. Ours comes from live Malaysian SERPs.

We work in both languages. Our own matched-pair test showed English and Bahasa Melayu return different results for the same intent. We publish in both, because we cannot sell a finding we do not act on.

We tell you what we did not measure. The study says eight queries is eight queries and refuses to quote a percentage off it. You will get the same treatment in reporting. If a number is directional we will say so.

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Find out whether AI answers mention you

We will run 20 of your commercial queries through the same method as the study and send back three things: how often an AI Overview appears for your money searches, whether you are cited, and the exact competitor pages the AI quotes instead of you. No pitch attached. If the answer is that you are fine, we will tell you that.


Trusted by Malaysia’s Top Brands

Weve partnered with forward-thinking businesses to boost their search presence. A few of the brands that trust our expertise include The Meat Club, Allianz and Sunway XFarms. From automotive tech and beauty retail to insurance and agritech, our strategies adapt to each sector and consistently deliver. (Nothing speaks louder than real success stories, and were happy to share case studies upon request.)


FAQ's

AI SEO is the practice of making a brand visible across AI-powered search: Google AI Overviews, ChatGPT, Perplexity, Gemini and Copilot. It combines classic SEO with structural work that makes pages easy for a model to retrieve and quote, plus entity work that makes the brand recognisable across independent sources.

GEO (Generative Engine Optimisation) is about getting generative engines to ground their answers on your content, which depends on passage-level structure and entity authority. AEO (Answer Engine Optimization) is about being selected as the direct answer to a specific question, which depends on clean FAQ blocks, definitions, tables and schema. Most work touches both.

Sometimes, and less evenly than the imported statistics suggest. In our July 2026 pilot of eight commercial queries, one returned an AI Overview. Every local-service query returned a Google Map Pack instead. Finance intent alone did not guarantee one either. Check where your own money queries fall before assuming you are exposed.

Not reliably. In the AI Overview our pilot captured, half the cited sources ranked outside the classic organic top three for the same query, including one at position nine and a YouTube video that did not rank in classic organic at all. Retrieval favours passages that answer the question cleanly, which is a different thing from ranking well overall.

Yes, in the matched pair we tested. “Personal loan malaysia” returned an AI Overview on the same day its exact Bahasa Melayu equivalent returned a Map Pack and no AI Overview. We call this the BM Blind Spot. One pair is a demonstration rather than a rate, but it points to a lane with much less competition for the citation.

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Pricing starts at RM2,000 up to RM8,000 for most campaigns we have run in Malaysia.

Ready to find out if AI answers name you?

If ranking was the whole job in 2020, getting cited is the job in 2026. Send us your three most valuable searches and we will tell you what the AI says today.

Book an AI search audit

Get in Touch


AI Mode is an AI search agency in Kuala Lumpur. It works on generative engine optimisation, answer engine optimisation and technical SEO for Malaysian businesses that want to be cited in Google AI Overviews, ChatGPT, Perplexity and Gemini. The agency runs the State of AI Search in Malaysia study, which measures which domains AI Overviews actually cite on Malaysian commercial queries in both English and Bahasa Melayu.

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